90% of online retail market share is managed by just 10% of webshop operators. Trendfort is building the infrastructure to be in that 10% — and to bring more brands there.
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15+
Active sales platforms
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20%+
Minimum EBITDA target
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2-3x
Acquisition multiple on annual earnings
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500K
Minimum annual turnover for acquisition
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90% of online retail market share is controlled by just 10% of operators. Cluster management of multiple webshops is the proven path to reaching that top tier.
Webshops are typically offered for sale at 2-3x annual earnings — creating compelling entry valuations for a well-capitalised operator with scale advantages.
Managing multiple webshops unlocks lower marketing costs per product, larger AI and data budgets, stronger supplier terms and a diversified risk profile.
A portfolio with critical mass and diversified revenue attracts institutional capital on better terms — funding further acquisitions and growth.
Our products are produced by large European factories. Trendfort handles the branding, positioning and marketing — primarily in pharma-related categories where regulation creates barriers and loyalty is high.
In the gift sector, we add creative value to cost-competitive products sourced from China, India and Vietnam — turning low-cost goods into differentiated, branded experiences.
Active sales platforms
We operate across both specialised and general marketplaces — ensuring maximum reach for every brand in our portfolio.
We look for webshops that meet these thresholds. If yours qualifies, we can move fast.
Managing multiple webshops as a cluster creates a professional online distribution company with diversified risk. Our process is designed to be fast, transparent and founder-friendly.