Trendfort B.V. buys, consolidates and operates profitable niche brands across Europe. We run them as a cluster on the dominant marketplaces of 17 EU markets, with shared AI operations, pooled marketing spend and supplier scale no independents can match.
Trendfort B.V. is an operator, not a financial buyer. We hold the brand inside the cluster and grow it on the EU retail surface over the long horizon.
We expand the right brands across the dominant marketplaces of 17 EU markets, turning single-channel dependence into a broader distribution footprint.
Our focus is pharma, OTC health, supplements, personal care and curated gifts — categories where regulation protects the niche and familiarity keeps customers returning.
We keep your brand, your SKUs and your voice. The founder is not a line item, and the business is not stripped into a generic EAN catalogue.
We are selective and upfront. The brands we buy all share these traits — they fit the thesis, they survive scrutiny, and they benefit from a multi-channel cluster.
EBITDA margins reflect the structural moat we look for; multiples stay conservative because we want the deal to work after the cheque clears, not just to clear.
A brand that is great on one marketplace in one country is a vulnerable business. A brand distributed across our channel set is an asset that compounds. Every acquisition goes live here.
Categories: pharma · OTC health · personal care · supplements · curated gift. Where EU regulation sets the bar for new entrants and customer loyalty compounds year-over-year.
We keep your brand, your SKUs and your voice. The product becomes one node in a wider cluster of EU storefronts instead of a standalone business stuck on a single channel.
After close, the brand plugs into pooled AI ops, joint marketing spend and shared supplier relationships that no individual €500K–€5M webshop can afford on its own.
Single-channel brands sit on one marketplace in one country. Cluster brands rotate across Amazon EU, Bol.com, Allegro, Shop Apotheke, Doc Morris and the rest of the regulated EU retail surface.
B2C private-label now commands 30%+ of European e-commerce in our categories. We source white-label and private-label from European factories and curated Asia partners for the gift tail, then route both through the cluster.
Share your brand URL, annual turnover and EBITDA ranges, category and preferred contact method. We will come back within a few business days; initial conversations are non-confidential and we sign NDAs before diligence.
Share a short profile of your brand and how to reach you. We will come back within a few business days if there may be a fit.
Prefer email? mvisser@trendfort.nl
Netherlands · B.V. (private limited)
Managing Director since March 2018
Operating across 17 EU markets
Replies within a few business days